
RM Capital Partners and NSP Capital Complete Strategic Growth Investment in Samaha & Associates
RM Capital Partners (RM Capital) has partnered with NSP Capital (NSP) to complete a platform investment in Samaha & Associates, a technology and strategic advisory firm serving credit unions and banking institutions.
The investment brings together Samaha’s specialized experience in financial technology advisory services with the capital and strategic resources of RM Capital and NSP. The partnership is expected to support the Company’s continued growth as financial institutions navigate changes in technology infrastructure, digital banking, electronic funds transfer systems, core platforms and other critical areas of their operations.
Founded in 1998 and headquartered in Miami, Florida, Samaha has developed a specialized position within the financial services technology advisory market. The Company provides services designed to help credit unions and banks manage complex technology initiatives and strategic projects.
Over the course of its history, Samaha has completed more than 500 engagements for more than 200 credit union clients. The Company has also generated more than $200 million in negotiated savings for clients since its founding.
The investment marks a new stage in Samaha’s development while maintaining continuity in the Company’s leadership and client-focused approach.
Samaha provides specialty technology services across several areas that are important to credit unions and banking organizations.
Its work includes core system conversions, vendor contract negotiations, digital banking implementations, electronic funds transfer migrations and merger-related technology integrations.
These projects can involve significant operational and financial considerations for financial institutions. Core system conversions, for example, can affect numerous aspects of a credit union’s operations, while digital banking implementations require organizations to consider both technology capabilities and member experiences.
Vendor contract negotiations can also represent a significant opportunity for financial institutions to manage costs and align technology agreements with their operational needs.
Samaha’s experience across these areas has enabled the Company to work with a broad range of credit union clients and support them through technology-related initiatives.
Its track record of more than 500 engagements and more than 200 credit union clients provides the foundation for its continued expansion under the new partnership.
The financial services industry continues to undergo significant technological change. Credit unions and banks are increasingly evaluating their technology infrastructure, digital channels, payment capabilities and vendor relationships as they seek to respond to evolving member and customer expectations.
For smaller and mid-sized financial institutions, managing these initiatives can require specialized expertise.
Technology projects can involve multiple vendors, implementation timelines, contracts, legacy systems and integration requirements. Financial institutions must also consider the operational impact of technology changes while maintaining service continuity.
Samaha’s advisory model is designed to help institutions navigate these complex projects.
The Company works with financial institutions on both individual technology initiatives and broader strategic considerations, providing specialized guidance based on its experience in the credit union sector.
Sabeh Samaha, the Company’s founder, will remain involved with the organization as a Board Member following the investment.
Founded in 1998, Samaha has been instrumental in establishing the Company’s position within the financial services technology advisory market.
Sabeh said the decision to partner with RM Capital was influenced by the firm’s track record, capital network and industry expertise spanning digital infrastructure and professional services.
He also emphasized the importance of maintaining the Company’s culture and client-first approach.
“We chose to partner with RM Capital due to its track record, capital network, and industry expertise spanning digital infrastructure and professional services, while also understanding the importance of preserving our team culture and client-first mentality as key pillars of Samaha’s success,” Sabeh Samaha said.
He added that the financial services industry is experiencing a period of significant technology transformation and that RM Capital’s support will enable Samaha to continue providing tailored technology guidance to financial institutions.
The partnership between Samaha, RM Capital and NSP is expected to support the Company’s next phase of growth.
The companies plan to build on Samaha’s existing capabilities while exploring opportunities to enter new geographic markets and serve additional market segments.
The partnership will also provide an opportunity to expand the Company’s service offering with new and innovative solutions.
For Samaha, the strategy builds on an established platform rather than replacing the Company’s existing approach.
The Company’s experience working with credit unions provides a foundation for expanding its reach while maintaining its focus on technology advisory services.
Ruslan Matveyev, Managing Partner of RM Capital, described Samaha as a nationally recognized market leader within the technology advisory industry.
“Under Sabeh’s leadership, Samaha has become a nationally recognized, trusted market leader across the technology advisory industry,” Matveyev said.
He also expressed appreciation for the partnership with Sabeh and NSP and outlined plans to use Samaha’s competitive advantages to enter new geographies and market segments, add services and grow the organization.
RM Capital Partners brings experience in digital infrastructure and professional services to the partnership.
The firm’s involvement is expected to provide Samaha with additional strategic resources and access to capital as it pursues its growth plans.
The partnership will allow the Company to evaluate opportunities for expansion while continuing to support existing clients.
RM Capital also plans to work alongside Samaha’s management and employees to build on the Company’s established operating history.
Matveyev highlighted Samaha’s 28-year track record and emphasized the opportunity to continue building on the Company’s existing strengths.
The investment therefore combines Samaha’s specialized industry knowledge with RM Capital’s resources and strategic capabilities.
NSP Capital is also participating in the partnership and will provide additional capital and strategic resources.
Stephan Schneck, Partner at NSP, highlighted the firm’s approach of supporting independent sponsors through strategic, operational and capital resources.
“We have tremendous respect for Ruslan and Patrick’s vision and execution in bringing this partnership with Samaha to life,” Schneck said.
He described NSP’s mission as providing a supporting ecosystem for high-caliber independent sponsors, with resources available across strategic, operational and capital needs.
According to Schneck, NSP views RM Capital’s work with Samaha as a strong foundation for future growth and intends to support the partnership as the Company moves forward.
The transaction also includes a planned transition in executive leadership.
Sabeh Samaha will remain as a Board Member and will help ensure continuity during the transition.
Adam Denbo will become the Company’s new President and CEO.
Denbo joined Samaha in 2011 and brings nearly three decades of experience across credit union management, business development and executive leadership.
His long tenure with the Company provides continuity as Samaha moves into its next phase of development.
Having worked with Samaha since 2011, Denbo has extensive familiarity with the Company’s clients, services and position within the financial services technology sector.
His background in credit union management and business development also aligns with the Company’s continued focus on serving financial institutions.
As ownership and executive leadership evolve, maintaining relationships with existing clients remains an important element of Samaha’s strategy.
The Company has built its business through more than 500 engagements involving more than 200 credit union clients. Its client-first approach has been identified by Sabeh as one of the key pillars supporting the Company’s success.
The new partnership is intended to preserve that culture while providing additional resources for expansion.
For existing clients, continuity in the Company’s expertise and relationships can remain important as Samaha introduces new services and explores additional markets.
The leadership transition involving Sabeh and Denbo is structured to support that continuity.
The investment comes as financial institutions continue to evaluate their technology strategies.
Digital banking, payments, core processing and technology infrastructure remain important areas of investment for credit unions and banks. At the same time, financial institutions must balance modernization efforts with cost management, operational requirements and member expectations.
These dynamics create demand for specialized advisory services that can help institutions evaluate technology decisions and manage complex projects.
Samaha’s established focus on financial institutions positions the Company to continue participating in this market.
Its experience with core system conversions, digital banking implementations, EFT migrations and merger-related technology integrations provides a range of capabilities relevant to organizations undertaking technology transformation.
Since its founding in 1998, Samaha has developed a track record spanning nearly three decades.
The Company has completed more than 500 engagements and helped more than 200 credit union clients. Its negotiated savings for clients have exceeded $200 million since inception.
The investment by RM Capital and NSP is intended to build on this foundation.
Future growth initiatives are expected to include expansion into new geographies and market segments, development of additional services and continued investment in the Company’s capabilities.
The partnership will allow Samaha to pursue these opportunities while retaining the industry expertise and client relationships developed over its history.
The investment by RM Capital Partners and NSP Capital represents a new chapter for Samaha & Associates.
The partnership combines Samaha’s specialized technology advisory expertise with RM Capital’s experience and resources and NSP’s strategic, operational and capital support.
The Company’s existing track record provides a foundation for continued development, while the planned leadership transition to Adam Denbo is designed to provide continuity.
Sabeh Samaha will remain involved as a Board Member, supporting the transition and helping maintain the Company’s culture and client-first approach.
With financial institutions continuing to navigate technology transformation, Samaha will focus on expanding its ability to provide strategic and technology guidance to credit unions and banking organizations.
The partnership is expected to support expansion into new markets, the addition of innovative services and continued investment in the Company’s capabilities.
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