WisdomTree Achieves Record $137 Billion in Global Assets Under Management in September 2025 Amid Strong Investor Demand Across Key Product Lines
New York, October 2025 — WisdomTree, Inc. (NYSE: WT), a global financial innovator and one of the world’s leading providers of exchange-traded products (ETPs), announced record-breaking monthly metrics for September 2025, marking a significant milestone in the company’s continued expansion across the U.S. and Europe. The firm’s global assets under management (AUM) surged to an all-time high of $137 billion, reflecting strong investor confidence and growing market traction in areas such as smart beta, thematic investing, commodities, and digital assets.
The latest report highlights WisdomTree’s resilience and innovation-driven growth, as year-to-date net inflows reached $8.8 billion, representing an approximately 11% annualized organic growth rate. With inflows spread broadly across nearly all product categories and regions, the company’s results underscore its evolving role as a diversified player bridging traditional investment products and next-generation digital finance solutions.
Strong Global Momentum and Record AUM Growth
WisdomTree’s global AUM performance reflects sustained growth momentum across its major business lines. At the end of September 2025, the company’s total AUM stood at $137.2 billion, up from $131.1 billion at the beginning of the month and $126.1 billion at the start of the quarter.
The European business was a major contributor to this success, surpassing $50 billion in early October for the first time in company history. This milestone highlights WisdomTree’s growing presence in Europe’s ETP market and demonstrates strong investor appetite for diversified and innovative financial exposures across asset classes.
Reaching record AUM in both the U.S. and Europe is a testament to the power of our global platform,” a WisdomTree spokesperson said. “Investor demand continues to build across our smart beta, thematic, commodity, and cryptocurrency offerings, showing that our mix of traditional and digital investment products resonates with a wide range of clients.”
The growth in AUM was driven by a combination of robust net inflows and positive market performance, resulting in $5.2 billion of market appreciation during the month. The combination of these factors propelled WisdomTree to its highest-ever global asset levels.
Diverse and Broad-Based Net Inflows
Year-to-date net inflows of $8.8 billion were distributed across seven of eight major product categories, underscoring the broad-based nature of investor engagement. The firm recorded inflows across U.S., European, and Digital Asset segments, led by strong performance in International Developed Market Equity, Commodity & Currency, and Cryptocurrency strategies.
Key inflow highlights include:
- International Developed Market Equity: Net inflows totaled $324 million for the month and $2.6 billion year-to-date, representing an annualized flow rate of nearly 20%. Investor confidence in international equity diversification and smart beta strategies helped drive this performance.
- Commodity & Currency: Attracted $688 million in September and $829 million year-to-date, reflecting 29.9% monthly and 16.3% quarterly flow rates, as investors sought inflation hedges and commodity exposure amid global market uncertainty.
- Cryptocurrency Products: Recorded $754 million in monthly inflows, continuing a strong trend in digital asset adoption. Year-to-date inflows of $872 million mark a 60.9% annualized growth rate, reinforcing WisdomTree’s leadership in regulated digital ETPs.
- Fixed Income: Despite some quarterly volatility, the category achieved $2.2 billion in year-to-date inflows, demonstrating investor interest in yield and diversification strategies.
Conversely, certain categories experienced outflows, including Emerging Market Equity (down $667 million year-to-date) and U.S. Equity (down $48 million in September), reflecting selective investor repositioning amid shifting global growth expectations.
Overall, WisdomTree’s monthly net inflows of $813 million and quarterly inflows of $2.2 billion translated into annualized organic growth rates of 7.5% and 7.0%, respectively, reinforcing the company’s capacity to attract and retain investor capital even amid a dynamic macroeconomic backdrop.
Financial and Market Context: AUM Rollforward
The company’s AUM rollforward for the period paints a clear picture of steady expansion throughout 2025:
| Period | Beginning AUM | Net Flows | Market Move | Ending AUM |
|---|---|---|---|---|
| September 2025 | $131.1 billion | $813 million | $5.2 billion | $137.2 billion |
| Q3 2025 | $126.1 billion | $2.2 billion | $8.9 billion | $137.2 billion |
| YTD 2025 | $109.8 billion | $8.8 billion | $18.6 billion | $137.2 billion |
WisdomTree’s average total AUM for the month stood at $134.5 billion, with a blended total average fee rate of 35 basis points, consistent with prior periods. The steady fee rate, coupled with expanding AUM, is expected to enhance revenue visibility for the remainder of the year.
Market Leadership Across Regions
WisdomTree’s leadership in exchange-traded products (ETPs) continues to strengthen across both sides of the Atlantic. In the United States, inflows were fueled by ongoing interest in smart beta and dividend-oriented equity strategies, while Europe has witnessed exceptional demand for thematic and commodity-focused exposures.
The firm’s ability to localize its product offerings—tailoring strategies to investor preferences and regulatory landscapes—has been a key driver of its growth. In Europe, WisdomTree has distinguished itself through ETPs offering exposure to cryptocurrencies, commodities, and innovative equity themes, areas where investor interest remains strong amid inflationary pressures and market volatility.
Digital asset ETPs, in particular, have been instrumental in expanding WisdomTree’s footprint. These products combine the accessibility of traditional exchange-traded instruments with exposure to blockchain-enabled assets, allowing investors to participate in emerging financial ecosystems without the complexities of direct crypto custody.
Innovation and the Digital Finance Ecosystem
WisdomTree’s position as a pioneer in digital finance continues to evolve through its WisdomTree Prime® digital wallet and WisdomTree Connect™ institutional platform. These initiatives represent the company’s broader strategy to merge the worlds of traditional asset management and blockchain-enabled financial infrastructure.
The WisdomTree Prime mobile application enables individual investors to access digital assets, tokenized real-world assets, and stablecoins within a regulated environment. Meanwhile, WisdomTree Connect serves institutional clients, providing a compliant and secure platform for transacting in tokenized financial instruments.
Both platforms are operated through WisdomTree Digital Movement, Inc., a federally registered money services business and state-licensed money transmitter (NMLS ID: 2372500), as well as WisdomTree Digital Trust Company, LLC, a limited purpose trust company chartered by the New York State Department of Financial Services (NYDFS).
These entities enable WisdomTree to provide digital asset custody, payments, and investment services in select U.S. jurisdictions while maintaining compliance with regulatory frameworks.
“We’re building the foundation for the next generation of financial services,” a company executive commented. “By integrating blockchain-based infrastructure into our product ecosystem, WisdomTree aims to provide greater access, transparency, and control for both individual and institutional investors.”
Expanding Product Suite and Market Presence
As of September 2025, WisdomTree manages a comprehensive suite of ETPs and digital financial products, including:
- Smart Beta and Thematic ETFs — providing factor-based equity exposure designed to outperform traditional benchmarks.
- Fixed Income ETFs — offering diversified access to government, corporate, and multi-sector bonds.
- Commodity and Currency Products — including exposure to precious metals, energy commodities, and foreign exchange instruments.
- Alternative and Leveraged Products — designed for sophisticated investors seeking tactical exposure.
- Digital Asset Products — offering cryptocurrency and tokenized asset strategies within regulated frameworks.
This diversification has been critical to the company’s ability to capture inflows across market cycles and adapt to evolving investor demand.
Ceres Partners Acquisition Boosts Total AUM
In a recent strategic move, WisdomTree completed its acquisition of Ceres Partners, LLC, expanding its footprint into real asset and agricultural investments. With this acquisition, WisdomTree’s pro forma total assets under management increased to approximately $141.5 billion globally.
This addition complements the company’s existing ETP and digital asset platforms by broadening exposure to alternative investment segments. It also reinforces WisdomTree’s strategy of offering investors a full spectrum of asset classes—spanning traditional equities and fixed income to commodities, alternatives, and blockchain-based assets.
Commitment to Transparency and Access
WisdomTree continues to emphasize investor education and transparency. The company provides comprehensive AUM and flow data by asset class and fund across multiple timeframes—daily, monthly, quarterly, and annual—through its investor relations portal at ir.wisdomtree.com.
The firm’s commitment to transparency extends to its fee structures, digital platform disclosures, and regulatory compliance statements, ensuring that both retail and institutional clients can make informed investment decisions.
WisdomTree’s messaging underscores a consistent theme: financial innovation should not come at the expense of trust or accessibility. The company’s dual focus on traditional ETPs and regulated digital finance positions it uniquely among global asset managers navigating the ongoing transformation of financial markets.
With record AUM and strong inflows across diversified categories, WisdomTree enters the final quarter of 2025 with a robust outlook. The company expects continued growth momentum driven by several key factors:
- Expansion of Digital Infrastructure: Ongoing development of WisdomTree Prime and Connect platforms, aimed at increasing user adoption and transaction volumes.
- Global Diversification: Sustained investor appetite in European markets and continued growth in international equity and commodity strategies.
- Product Innovation: New launches across thematic investing, tokenized assets, and blockchain-native financial instruments.
- Long-Term Market Tailwinds: Rising investor preference for transparent, efficient, and diversified investment solutions in both traditional and digital markets.
Management has reaffirmed its commitment to balancing innovation with disciplined risk management, ensuring that the company continues to deliver sustainable value creation for shareholders and clients alike.
About WisdomTree
WisdomTree, Inc. (NYSE: WT) is a global financial innovator that offers a broad range of exchange-traded products (ETPs), model portfolios, and digital asset solutions. The firm’s offerings are designed to empower investors to shape their financial future while providing financial professionals with tools to enhance their practices.
Leveraging cutting-edge financial infrastructure, WisdomTree focuses on accessibility, transparency, and enhanced user experience, building on its heritage of innovation to develop tokenized real-world assets, stablecoins, and blockchain-native digital platforms.
For more information, visit www.wisdomtree.com, WisdomTree Connect, or WisdomTree Prime.
Follow WisdomTree on X (formerly Twitter) at @WisdomTreeNews.
This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding AUM growth, business strategy, and digital initiatives such as WisdomTree Prime® and WisdomTree Connect™. These statements involve known and unknown risks and uncertainties that could cause actual results to differ materially from expectations.
Investors are advised to review risk factors detailed in WisdomTree’s most recent Form 10-K (filed February 26, 2025) and subsequent filings with the U.S. Securities and Exchange Commission (SEC). The company assumes no obligation to update forward-looking statements except as required by law.
