
U.S. Bank Shield Visa Card Features 0% Intro APR for 24 Billing Cycles
U.S. Bank, one of the nation’s leading providers of innovative payment solutions, has announced the launch of its newest credit card offering designed specifically for value-driven, security-conscious consumers: the U.S. Bank Shield™ Visa® Card. This latest addition to U.S. Bank’s comprehensive suite of payment products is poised to complement the company’s expanding portfolio, serving both consumer and business banking clients alike.
At the heart of the U.S. Bank Shield™ Visa® Card is its impressive financial flexibility, coupled with a range of protective benefits and rewarding features aimed at giving cardholders peace of mind. Specifically, the card introduces a market-leading promotional 0% APR on both purchases and balance transfers for an extraordinary 24 billing cycles—one of the longest introductory APR periods available in today’s competitive credit card market. As of March 17, 2025, after the conclusion of this promotional period, cardholders will transition to a variable APR ranging between 17.74% and 28.74%, based on creditworthiness and prevailing interest rates.
Perhaps one of the most compelling features of the Shield Visa® Card is its comprehensive suite of purchase protection benefits, designed to safeguard consumers from everyday risks associated with financial transactions. Moreover, U.S. Bank has thoughtfully crafted these perks without adding the burden of an annual fee—making the card both accessible and cost-effective.
A Credit Card Built Around Security and Confidence
According to Steve Mattics, Head of Credit Card and Debit Products at U.S. Bank, the Shield Visa® Card is aimed squarely at customers seeking value, security, and peace of mind in their financial tools.
“The Shield Visa card is the perfect card for the consumer motivated by value, protection, and security,” said Mattics. “In addition to offering the best and longest introductory APR offer on purchases and balance transfers, this card delivers a market-leading suite of protection benefits to ensure clients can feel confident when using it to make important purchases—all for no annual fee.”
The Shield Visa® Card has been designed with a modern, sleek aesthetic, featuring a transparent clear plastic design that visually reflects its purpose: transparency and clarity in delivering unmatched value to its users.
Generous Rewards Program Designed for the Modern Traveler
Beyond its strong foundation in financial flexibility and security, U.S. Bank’s Shield Visa® Card offers enticing incentives for those who frequently travel or book reservations. Cardholders can earn 4% cash back on prepaid airfares, hotel stays, and car rental reservations, provided these bookings are made directly through the U.S. Bank Travel Rewards Center using the Shield Visa® Card.
This substantial cash-back offering ensures that travelers can maximize savings on some of their most common expenses, providing added value each time they plan a trip or book accommodations.
Furthermore, loyal cardholders are rewarded with an annual $20 statement credit after making purchases in 11 consecutive months, further encouraging consistent card usage and making everyday spending even more rewarding.
Comprehensive Protection Benefits: Shielding You from the Unexpected

What truly sets the U.S. Bank Shield™ Visa® Card apart is its robust array of protection benefits. In today’s fast-paced world, consumers are increasingly aware of the risks associated with online transactions, damaged goods, or unforeseen circumstances. U.S. Bank has gone above and beyond to deliver a card that helps consumers feel protected from these uncertainties.
Here’s an in-depth look at some of the key protection benefits included:
1. Cell Phone Protection
One of the standout features of the Shield Visa® Card is its Cell Phone Protection benefit. Cardholders can be reimbursed up to $600 per eligible claim if their cell phone is damaged or stolen. To qualify, customers must use their Shield Visa® Card to pay their monthly wireless bill. This benefit significantly reduces the financial burden of repairing or replacing a phone—an essential device for most people today—without requiring customers to purchase separate insurance.
2. Auto Rental Collision Damage Waiver
Travelers renting vehicles using their Shield Visa® Card gain access to valuable Auto Rental Collision Damage Waiver coverage. This insurance benefit covers physical damage, theft, reasonable towing expenses, administrative fees, and valid loss-of-use charges. Cardholders simply need to reserve and pay for the rental using the Shield card to activate this protection, potentially saving hundreds of dollars compared to purchasing supplemental coverage through rental companies.
3. Extended Warranty Protection
Another critical layer of security comes in the form of Extended Warranty Protection. For eligible purchases made using the Shield Visa® Card, U.S. Bank automatically extends the manufacturer’s warranty by an additional year. This feature can help cardholders avoid costly repairs or replacements if a product malfunctions after the original warranty expires.
4. Purchase Security
To provide peace of mind immediately after purchases, U.S. Bank offers Purchase Security protection. For up to 90 days after the purchase date, eligible items are safeguarded against theft, accidental damage due to fire, vandalism, or certain weather conditions, as well as damage caused by accidentally discharged water. This benefit ensures consumers can shop confidently, knowing their new purchases are protected.
The Ideal Card for the Value-Oriented Consumer
In a crowded credit card market, where new products are frequently introduced, the U.S. Bank Shield™ Visa® Card stands out by offering a rare combination of financial flexibility, tangible rewards, and comprehensive protective features—all without charging an annual fee.
The card’s remarkable 24-month introductory 0% APR period alone is enough to capture the attention of consumers looking to finance large purchases or transfer existing balances at no interest for an extended time. Coupled with its cash-back incentives, annual statement credits, and the significant security features provided, the Shield Visa® Card is particularly well-suited to individuals who prioritize value and smart money management.
U.S. Bank continues to demonstrate its commitment to serving the evolving needs of its customers. By integrating both financial rewards and protection benefits into a single, user-friendly product, the Shield Visa® Card reflects U.S. Bank’s dedication to providing not just payment solutions—but also peace of mind.