Royal Queen Seeds (RQS), renowned as one of the globe’s premier cannabis seed banks, has forged an exclusive partnership with TYSON 2.0, the esteemed cannabis brand co-founded by cultural icon Mike Tyson. This collaboration heralds a distinctive array of cannabis genetics accessible for direct-to-consumer (DTC) purchase and distribution through retail channels worldwide.
“The search for a partner who brings exceptional cannabis products to market led us to TYSON 2.0, who consistently meets and exceeds our expectations,” stated Shai Ramsahai, President of Royal Queen Seeds. “The seeds we’re launching with TYSON 2.0 create top-rate stunners—truly beautiful plants in terms of looks, flavor, and effects.”
TYSON 2.0’s Co-founder and Chief Brand Officer, Mike Tyson, expressed his enthusiasm for the partnership, stating, “Growing cannabis at home is an amazing way to slow life down and find enrichment—and the pros with Royal Queen Seeds really know what they’re doing. These first six strains are a perfect taste of what’s to come.”
With a legacy spanning since 2007, Barcelona-based RQS is poised to deliver genetics endorsed by Tyson to cannabis enthusiasts and home growers worldwide. TYSON 2.0 will leverage its retail network, while RQS will tap into DTC channels. As legislative landscapes evolve, particularly with bills filed to legalize home grow in various states, the partnership anticipates significant market expansion.
“Great cannabis flower starts with great genetics,” noted Adam Wilks, CEO of Carma HoldCo, the parent company of TYSON 2.0. “Our collaboration makes it easy for consumers to know that the seeds they buy make the same high-quality cannabis that Tyson himself expects.”
The six exclusive TYSON 2.0 strains are now available in the U.S. (excluding Kansas and Kentucky) and internationally, offering one-, three-, five-, and 10-seed packs. For online orders and further details, visit www.royalqueenseeds.com/us/tyson20.
Royal Queen Seeds (RQS) is a pioneering force in the global cannabis genetics industry since its establishment in 2007. The company boasts an extensive range of modern genetics, catering to cultivators of all skill levels. Multiple Cannabis Cup victories and prestigious awards attest to RQS’s outstanding breeding and innovation.
TYSON 2.0, founded by legendary boxer Mike Tyson, entered the cannabis arena in 2022 with a commitment to offering top-tier cannabis products globally. The brand has expanded into various consumer product categories across the US and 16 other countries, embodying Mike Tyson’s legacy of greatness in every endeavor.