Future Family Appoints Alden Romney as CEO, Claire Tomkins as Executive Chair
Future Family, the leading platform for fertility financing and insurance, today announced the appointment of Alden Romney as Chief Executive Officer and Founder Claire Tomkins, PhD, as Executive Chair.
Tomkins and the Future Family Board of Directors are tapping veteran healthcare CEO Romney to lead the business during a time of expansion following two pivotal announcements. The company announced in Q1 2025 that it was launching the first nationwide IVF Insurance program, Baby or Your Money Back. The company then followed that announcement in Q2 2025 with news that it secured the largest dedicated fund for Fertility Financing in the U.S. of $400M.
Romney brings over 20 years of experience leading innovative healthcare businesses. His track record includes scaling sales and operations at One Medical and serving as CEO of Opya, Pacific Fertility Center, and earlier in his career, Reach Fitness.
As Vice President of Sales and Operations at One Medical Group, where he oversaw the company’s expansion from 9 to 24 locations in just 18 months, Romney helped establish its model for patient-focused, membership-based primary care. Earlier in his career, as a senior leader in behavioral health, Romney evaluated more than 200 deals, completed 20 acquisitions, and helped to double the company’s footprint from 70 to 140 facilities. During his tenure at Pacific Fertility Center, one of San Francisco’s premier IVF and egg freezing clinics, Romney grew and exited the business to private equity.
“Joining Future Family feels like a full-circle moment for me,” said Alden Romney, CEO of Future Family. “I’ve seen firsthand how overwhelming IVF costs can be, and I believe financing and insurance are the missing pieces to make care truly accessible. What drew me to Future Family is the mission to remove those barriers, and my priority now is to deepen our clinic partnerships and expand access nationwide so more families can pursue IVF with confidence.”
“I founded Future Family out of my own IVF journey, and it’s a mission that I’ve been committed to over the years,” said Claire Tomkins, Founder and Executive Chair of Future Family. “When I met Alden, I knew he was the right leader and partner for me in this business, as we share an ambition to revolutionize the cost of healthcare and serve many more American families. Alden has spent his career building and running healthcare organizations, and his experience leading one of the country’s premier IVF clinics is an incredible background to lead this business forward as we expand.”
Under Tomkins’ leadership, Future Family has become the category leader in fertility financing. The company has extended over $200 million in financing to over 10,000 families, launched “Baby or Your Money Back,” the first-ever nationwide IVF Insurance program, and secured a landmark $400 million financing program with Clear Haven Capital in April 2025 to scale its services in response to the surging demand for fertility treatments such as IVF and egg freezing, which continue to be financially out of reach for many families. As Executive Chair, Tomkins will continue to guide the company in many ways.
This leadership transition positions Future Family for its next phase of aggressive growth. Romney’s appointment reflects the company’s focus on expanding access to IVF at a time when demand continues to climb. In the United States, about 1 in 6 couples experience infertility — nearly 6.7 million people annually — yet fertility care remains largely uncovered by traditional insurance. Most patients pay out of pocket, often undergoing more than two rounds of IVF, with total costs reaching $40,000–$60,000 or more. IVF is now the fourth-highest household expense in the country, after housing, education, and car ownership. Future Family’s offerings — including financing and “Baby or Your Money Back” IVF Insurance — directly address these barriers, giving more families a path forward.
Future Family sits at the intersection of fintech and fertility care, with a model built to meet growing demand. The company has a winning duo in Romney and Tomkins and continues to stay laser-focused on its mission to make Family Building and IVF Treatment accessible to every family that needs it.
About Future Family
Future Family is the fintech and healthcare company making world-class fertility care accessible to couples and individuals nationwide. The company has extended over $200M in financing to more than 10,000 families, helping bring IVF and fertility treatments within reach. In 2025, Future Family launched Baby or Your Money Back IVF Insurance, the first-ever nationwide IVF Insurance program, and secured a $400M financing program with Clear Haven Capital Management to expand its lending platform. Founded by Claire Tomkins, PhD, Future Family pairs easy financing with digital coaching and concierge care, supporting families through every step of their fertility journey. To learn more, visit www.futurefamily.com.
